
This paper shows when traditional financial reporting reaches its limits and how modern financial reporting can benefit CFOs and Finance -Supported teams in making sustainably better decisions.

Franziska is Head of Marketing / Senior Growth Marketing Manager at loyos bi. She drives the company's growth and ensures a professional brand presence. Franziska has ten years of experience in B2B marketing, having worked in software, real estate, and industrial companies, which has given her a broad understanding of various markets. As a marketing all-rounder, she is responsible for the entire funnel: from marketing strategy, website and campaign management to events, social media and online marketing, as well as newsletter automation and lead nurturing.